Raja Jeva Nisi offers affordable sausages in smaller packs

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​Indonesian meat processor Raja Jeva Nisi (RJN) has made its sausages more affordable for consumers by offering them in 250g packs. Company Director Ariefin told Asian Agribiz that consumers cook more at home and buy smaller packs more frequently. “With smaller packs, customers find it more affordab...

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Meliyana
Correspondent based in Jakarta, Indonesia.