Delivered by two of the most respected and experienced professionals in the global poultry industry, Feeding and Managing the Broiler of the Future is designed to challenge conventional thinking and equip participants with the practical, technical, and strategic insights needed to drive the next wave of broiler productivity.
This is not just another nutrition course.
Professor Leeson and Greg Hargreave will take participants beyond traditional role boundaries, encouraging a whole-of-enterprise mindset that recognizes how feed, management, economics, and technology intersect to determine bird performance and business profitability.
Modern broiler production is no longer optimized in silos. Decisions made across breeding, nutrition, housing, management, and feed manufacturing all influence outcomes and must be aligned to achieve enterprise-wide goals. This course provides the framework and tools to understand, manage, and optimize those interactions.
Central to the program is an integrated approach, combined with emerging feed technologies, to help businesses remain competitive as the industry moves toward 1:1 feed conversion under increasing antimicrobial restrictions and tighter managerial constraints.
What you’ll gain
• A future-focused understanding of broiler productivity drivers
• Practical strategies to improve performance across the entire production system
• The ability to think and act beyond your primary technical role
• Tools to identify and address nutritional and technical bottlenecks impacting results
• An interactive forum where there will be plenty of opportunity to ask questions of Steve and Greg, and mingle with Industry colleagues
The ultimate objective is to empower participants to become broiler productivity experts, ie, professionals who can add measurable value across the company, not just within their individual discipline.
By the end of the course, attendees will be equipped to take confident, incremental steps that enhance performance, efficiency, and profitability within their organizations, now and into the future.