Bairaha launches its own RTE fried chicken range

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Riding on the popularity of fried chicken, Bairaha Farms in Sri Lanka has launched its own RTC brand, ‘Wow-B’. The pre-cooked crispy chicken strips and drumettes are available in 250g frozen packs containing five drumettes or eight strips. Priced between USD 2.27 and USD 2.58 per pack, consumers ca...

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