Southeast Asian consumers more adventurous with new beef dishes

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In Southeast Asia, beef is mostly utilized in local traditional cuisines such as stir-fries, stews and soups. However, according to Meat & Livestock Australia (MLA), there is a growing trend towards new, international beef dishes at home. Japanese beef gyudon, shabu-shabu, Korean bulgogi and wes...

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Arief Fachrudin
Managing Editor, Poultry & Meat Asia, Jakarta, Indonesia. Arief discovered interesting trends in the regional poultry industry during VIV Asia 2023 and shared them in ‘4 factors driving growth of poultry production in Asia’.