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  - Riding on the 'K-fever' wave, several Korean fast-food chains are expanding in Southeast Asia, offering their original chicken-based dishes.
    
    BHC Chicken, Korea’s second-largest fried chicken QSR chain, opened an outlet in Retail Park KL shopping mall in Malaysia last year. In April 2023, it open...
    
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- India News
  - Riding on the 'K-fever' wave, several Korean fast-food chains are expanding in Southeast Asia, offering their original chicken-based dishes.
    
    BHC Chicken, Korea’s second-largest fried chicken QSR chain, opened an outlet in Retail Park KL shopping mall in Malaysia last year. In April 2023, it open...
    
    Sign in as a member, or Join our Community for free to unlock the full article.
- Indonesia News
  - Riding on the 'K-fever' wave, several Korean fast-food chains are expanding in Southeast Asia, offering their original chicken-based dishes.
    
    BHC Chicken, Korea’s second-largest fried chicken QSR chain, opened an outlet in Retail Park KL shopping mall in Malaysia last year. In April 2023, it open...
    
    Sign in as a member, or Join our Community for free to unlock the full article.
- Malaysia News
  - Riding on the 'K-fever' wave, several Korean fast-food chains are expanding in Southeast Asia, offering their original chicken-based dishes.
    
    BHC Chicken, Korea’s second-largest fried chicken QSR chain, opened an outlet in Retail Park KL shopping mall in Malaysia last year. In April 2023, it open...
    
    Sign in as a member, or Join our Community for free to unlock the full article.
- Philippines News
  - Riding on the 'K-fever' wave, several Korean fast-food chains are expanding in Southeast Asia, offering their original chicken-based dishes.
    
    BHC Chicken, Korea’s second-largest fried chicken QSR chain, opened an outlet in Retail Park KL shopping mall in Malaysia last year. In April 2023, it open...
    
    Sign in as a member, or Join our Community for free to unlock the full article.
- Singapore News
  - Riding on the 'K-fever' wave, several Korean fast-food chains are expanding in Southeast Asia, offering their original chicken-based dishes.
    
    BHC Chicken, Korea’s second-largest fried chicken QSR chain, opened an outlet in Retail Park KL shopping mall in Malaysia last year. In April 2023, it open...
    
    Sign in as a member, or Join our Community for free to unlock the full article.
- Thailand News
  - Riding on the 'K-fever' wave, several Korean fast-food chains are expanding in Southeast Asia, offering their original chicken-based dishes.
    
    BHC Chicken, Korea’s second-largest fried chicken QSR chain, opened an outlet in Retail Park KL shopping mall in Malaysia last year. In April 2023, it open...
    
    Sign in as a member, or Join our Community for free to unlock the full article.
- Vietnam News
  - Riding on the 'K-fever' wave, several Korean fast-food chains are expanding in Southeast Asia, offering their original chicken-based dishes.
    
    BHC Chicken, Korea’s second-largest fried chicken QSR chain, opened an outlet in Retail Park KL shopping mall in Malaysia last year. In April 2023, it open...
    
    Sign in as a member, or Join our Community for free to unlock the full article.

TagsQSR

News: QSR

Korean QSR chains ride on K-fever wave and expand in Southeast Asia

Arief Fachrudin - 21 November, 2023, AM

Riding on the 'K-fever' wave, several Korean fast-food chains are expanding in Southeast Asia, offering their original chicken-based dishes. BHC Chicken, Korea’s second-largest fried chicken...

‘Broasted chicken’ QSR chain boost for Indian integrator

Zahrah Imtiaz - 28 September, 2023, AM

India’s The Al-Arif Group has launched its own QSR chain promoting a unique product known as ‘broasted chicken’. The Group, based in Mangalore, has been...

Isso to fully automate its QSR in Malaysia

Zahrah Imtiaz - 29 August, 2023, PM

To reduce cooking time to the standard seven minutes or less, Sri Lanka’s Isso Restaurants will fully automate its seafood QSR outlet in Malaysia....

Survey names Jollibee as top QSR in the Philippines

Alphecca Arriesgado - 21 July, 2023, PM

With a rating of 88%, Jollibee topped a comprehensive nationwide survey that assessed consumer preferences in the Philippine fastfood industry. The company earned the...

Al Arif launches QSR chain with ‘broasted chicken’

Zahrah Imtiaz - 20 July, 2023, PM

The Al Arif Group in India has launched their first QSR chain with ‘broasted chicken’. Mohammed Mustaque, Managing Director, told Asian Agribiz the company...

Easier meat dish orders with new app by Hokben

Meliyana - 10 July, 2023, AM

Eka Bogainti, the operator of Japanese QSR chain Hokben in Indonesia has launched the New Hokben App to make it easier for customers to...

Dominos encourages ‘eating in’ as delivery costs rise

Zahrah Imtiaz - 3 May, 2023, PM

Dominos Pizza in India warned that QSRs like them are facing a slowdown in delivery and sales as more consumers opt to eat at...

Chicken rules in QSR expansions

Rajeswari Ramanee - 17 April, 2023, AM

Fast food chicken products are booming in Asia. Evidence: The aggressive expansion plans of multinational QSR chains like McDonald’s, Texas Chicken, Jollibee, and KFC. On...

Rebel Foods to open 150 Wendy’s stores in India

Zahrah Imtiaz - 7 March, 2023, PM

Rebel Foods has won the master franchise for US burger chain Wendy’s in India and will expand the QSR’s presence by opening 150 brick-and-mortar...

Hooters brings its unique franchise to India

Zahrah Imtiaz - 21 February, 2023, AM

US QSR chain Hooters is looking to make India one of its largest markets by opening 30-50 stores in north, west, and south India...

BK Indonesia targets 330 stores in Q1 2026

Arief Fachrudin - 14 February, 2023, PM

Optimistic about growth in the QSR sector, Burger King (BK) Indonesia targets 330 stores operating by Q1 2026. The QSR chain said this aggressive...

Jiwa Group finds new revenue option in burger biz

Arief Fachrudin - 13 February, 2023, PM

Indonesia’s f&b company Jiwa Group became the newest player in the local burger market after opening 55 ‘Burger Geber’ outlets in Greater Jakarta on...

KFC launches ‘smart restaurants’ in India

Zahrah Imtiaz - 26 October, 2022, PM

KFC has launched all-digital, ‘smart restaurants’ across India. They feature self-ordering kiosks and multiple payment options. The company initially tested out its digital restaurants...

Burger King courts flexitarians

Payungsak Wiriyabunditkul - 19 October, 2022, PM

Burger King launched its plant-based burgers in Thailand last year, seeing business opportunities from flexitarian consumers. It was one of the first QSRs to...

Al-Shaheer to supply beef to McDonald’s Pakistan

Zahrah Imtiaz - 16 September, 2022, PM

Al-Shaheer Corporation in Pakistan has signed an agreement to supply beef to McDonald’s Pakistan. The first local company to do so, Al-Shaheer said it...

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