PeppaPork is tapping into Hyderabad’s love for pork


India’s PeppaPork is expanding its pork base from the unlikely city of Hyderabad. Asmon Fredrick Prasad, Managing Director of Aamisha Foods, which runs the brand, told Asian Agribiz that the city’s demographic changes are driving a pork boom. “Today, nearly 40% of people in Hyderabad come from outs...

Sign in  as a member, or Join our Community  for free to unlock the full article.