Role of brands in food safety and waste reduction


To ensure food safety, brands must focus on four areas, which are hygiene, monitoring, packaging and education.

Rupert Claxton, Meat and Livestock Director of Gira Food, said the role of brands is to take responsibility for safety, quality and consistency. “You put your brand on the product, you...

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Editor, Asian Meat Magazine and Meat Insider, Bangkok, Thailand. Discusses the business opportunities, challenges and price gaps of meat and alternative proteins with Maarten Geraets of Thai Union Group in the podcast, ‘Capturing plant-based business opportunities’.