May/June 2022 issue


Asian Meat Magazine is complimentary to meat slaughters and processors in South and Southeast Asia; elsewhere and for non-processors there is a modest fee to help cover costs.

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Innovations and solutions at IFFA

Participants at the IFFA 2022 in Frankfurt, Germany on May 14-19, can expect flexible and economical processing solutions on display. Around 900 exhibitors from more than 40 countries will exhibit their latest products and solutions for processing, packaging, and selling meat and alternative sources of protein. 

Expansion, innovation and the Asian Meat Summit

Key in this issue is how brands are expanding across borders in new, exciting ways and how alternative protein is fast becoming prominent in the offerings of traditional meat producers. Facilitating this expansion and new offerings are, suppliers who are stepping forward with smart and innovative solutions, inspiring new ways to produce and promote. Do check-out trends on sustainability, and new technologies that will be presented at IFFA in Frankfurt, Germany and Propak Asia 2022. Also mark your diaries for our Asian Meat Summit that will run from June 15-17 in Bangkok, Thailand. Its focus would be the evolving nature of the meat processing and marketing sector in Asia. The summit headlined ‘Meeting the changing tastes, habits, and attitudes of the evolving meat consumer’ will cover meat slaughtering, processing, packing, and marketing. 

Asian Meat Summit – insight into changing consumer behavior

Presented by Asian Agribiz and headlined ‘Meeting the changing tastes, habits, and attitudes of the evolving meat consumer’ it will cover meat slaughtering, processing, packing, and marketing. These represent key interests of producers in Southeast and South Asia.

How Covid schooled us

This new management series by MICHAEL O’KEEFE captures some of the lessons from the pandemic through the lens of management paradox.

Sabroso in Pakistan

Sabroso, is making headway in Pakistan’s processed food market. Executive Director Muhammad Salman Sabir tells ZAHRAH IMTIAZ that their success lies in being able to bring ‘novelty and convenience to the market’.

Raising the value of meat products

Improving the value of the meat business and products, in response to new consumer behavior is crucial to maintaining market share, writes MELIYANA.

Indonesians love duck

Indonesian poultry meat trader Agro Mitra Satara (AMS) is bullish about the market potential of duck meat in the country, writes ARIEF FACHRUDIN. 

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