Beyond Meat launches plant-based minced pork alternative

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Beyond Meat has launched a plant-based minced pork alternative in China to tap into its growing market in the country. The company’s latest product, Beyond Pork, will be available at five popular restaurants in Shanghai. Retail sales of its plant-based patties in mainland China will be through Alibaba Group. Meanwhile, rival Impossible Foods is awaiting approval of its products from Chinese regulators. China is focusing more on food security as both the Covid-19 pandemic and ASF outbreaks have impacted supplies of both local and imported meat.

Joint-Editor, Asian Meat Magazine and Meat Insider, Kuala Lumpur, Malaysia. Rajeswari (Rush) analysed how the meat sector innovated itself via multiple ways in 'Sustainability, health drive the new Asian consumer’.