Malaysian sausage maker builds business during lockdown


Abraham’s Sausages & Charcuterie’s Founder Loo Ka Kean saw his home business surge during the pandemic lockdown. “Demand grew for my home-made, gourmet sausages when the movement restriction began in March 2020. It was enough to garner both retail interest and even a partnership to bring it to ...

Sign in  as a member, or Join our Community  for free to unlock the full article.

Joint-Editor, Asian Meat Magazine and Meat Insider, Kuala Lumpur, Malaysia. Rajeswari (Rush) analysed how the meat sector innovated itself via multiple ways in 'Sustainability, health drive the new Asian consumer’.